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Rachel Taylor

Senior designer and art director creating strategic visual systems, campaigns, and brand experiences for organizations with something meaningful to say.

WORK

Selected Work

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Thistle Farms

ART DIRECTION | REBRAND | PACKAGING

EDITORIAL | PRINT & DIGITAL COLLATERAL

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Estes Advisory Group

LOGO DESIGN | BRAND IDENTITY + GUIDE

WEB DESIGN

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Hey Frankie

DIGITAL CAMPAIGNS | EMAIL | PAID + ORGANIC SOCIAL | WEB DESIGN

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Nonprofit Creative Direction

SEASONAL CAMPAIGNS | EVENT IDENTITY
PRINT + DIGITAL COLLATERAL

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Sweetgrass Properties

PAID + ORGANIC SOCIAL | EMAIL
EDITORIAL DESIGN

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Journeys

SEASONAL CAMPAIGNS | PROGRAM IDENTITY + DEVELOPMENT | EMAIL | SOCIAL | WEB

Brand Experience

Toups Cosmetics
Thistle Farms
Soul
Vow'd Weddings
Journeys
Hotel Collection
Godiva
Emmy Squared Pizza
Aviator Nation
Zestt Organics
Gooseberry
Sweetgrass Properties
The Home Tee
Mane & Tail

Redland Cotton
Bijou Theatre
Adele's
Pilot Company
Badass Beardcare
Young-Williams
BodyBio
Get Maine Lobster
Fraternity Collection
Boho Magic
Knoxville Symphony
SouthEast Bank
Sadie's
Tennessee Theatre

Hey there,
I'm Rachel.

I'm a senior graphic designer
and art director with a healthy obsession with fun typography
and expressive brand visuals.

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I BELIEVE IN
DESIGN FOR MORE
THAN DESIGN'S SAKE

I have brought brand and campaign identity expertise to multi-channel initiatives spanning retail, hospitality and nonprofit brands both
in-house and as an agency partner. ​​​

My commitment is not just to aesthetics – but to leading brands where design and function meet. Creativity is great, but performance is what matters.

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